SalesWise Academy

We teach selling and influencing for engineers and other technical professionals who love their product but not selling. Click here to learn more

A few of our customers:

Our philanthropic work includes:

SalesWise Sales Training and Coaching

Reps Firms

Manufacturers and Distributors


Sales and Service Companies

Whether an owner or independent rep, you’re the tuna in the sandwich between demanding principals and customers. It’s easy to feel. MORE

You’ve been through lots of changes. You have a vision for what your company could be—if only your employees and teams could make that leap MORE

Too often engineers and tech people just like you have
sales and leadership responsibilities, 
but without the necessary training. MORE
Your company sells B2B products and/or services and you’re looking to move you sales teams to the next level MORE

SalesWise Academy

Drive Revenue to YOUR Business

SalesWise Academy helps leaders and members of their technical sales and sales support teams work together to get the results that make them proud. Our members receive short, easy-to-apply lessons on strategically chosen topics.

Your invitation to this week's lesson:

Wed May 24th 

How Your Backstory Creates Trust

As a leader and as a salesperson, your team and customers are always assessing your motives, consciously and unconsciously. Authentically sharing your backstory tells your customers and your team members how you got here and what matters to you. You think more deeply. It let’s people know your purpose and what is important to you. You create more trust. Customers buy more from people they trust; leaders get stronger buy in from their team.

What we will cover:

  • Learn how and why to tell meaningful backstories
  • Learn the 3 questions to answer in your backstory
  • How these stories translate into bigger and better sales

* Adapted from Selling with Noble Purpose by Lisa Earl McLeod ( and Tribal Leadership by Dave Logan and John King (

Discovering your Noble Sales Purpose = more revenue for you and your customers!

NOW is a good time to find out more and enroll. Click on

Every day, sales managers and leaders wake up knowing they and their sales team need to sharpen their focus and skills. And yet, these managers don’t necessarily have the time, tools, programs, resources or patience to continuously train and coach sales, communication, relationship building, and strategy skills. Our powerful and practical program and tools, delivered to your inbox in bite sized chunks, is for busy managers and salespeople on the go. No need to take time out of the field or pay for flights and hotels. You can be anywhere.

You are going to love what you learn!

The program is run by the president of SalesWise, Nicki Weiss. Members of the SalesWise Academy say their customer interactions are now more positive and productive, and feed their bank accounts more easily.

SalesWise Academy works!

“By applying what I learned in the SalesWise Academy, I recently uncovered two whale sized opportunities: one is worth $2M…the other could be worth $30M or more. This is a very effective program.” Taylor Veleke, Field Applications Engineer, Mel Foster Company

“I love this program. My team is regularly making progress because I am becoming a more effective leader. The leadership audios and open mics give me ideas and confidence to try new leadership practices. I am delegating more, have included learning and role playing into our weekly team meetings, and started 1:1 coaching. These are practices I knew were important, but wasn’t doing. Our team is now consistently going from good to great, and from great to greater.” Martin Carter, President, CheMarCo

“The SalesWise Academy content and process are excellent. We have sales managers, account managers, and engineers in the program. We sell highly engineered forged solutions. Our selling skills, strategic thinking, and ability to be more effective with our customers has definitely improved.” Tony Biell, Director of Metallurgy, Scot Forge

“My team is more skilled and more confident since we’ve been participating in the SalesWise Academy. And I have new ideas to make me a better leader.” Matt Tofanelli, Owner, EMT Engineering Sales, Inc.

“The SalesWise Academy has helped our field applications engineers become extremely effective with our customers and the reps they work with.” Mike Swenson, President, Mel Foster Company

Learn more & get registered